WHO/WHAT IS THE HUMAN ELEMENTS?
Dispelling the confusion your customers have that you are like some other company they know is your number one priority.
We make sure that you are equipped to communicate this fact effectively and relevantly to those most important for you to speak to.
In short - we're a nimble brand design company whose adaptive service model and budget sensitive products pair especially well with startup and early stage growth company essential marketing efforts.
Creative reflections with built-in iterative processes running along an evolutionary path encapsulates how we approach getting brand messages right. Then lather-rinse-repeat as needed to accommodate the non-static and reflexive nature of markets and the people in them. We use visual and verbal explorations liberally and test the ideas that emerge to understand what will work now and what's next.
Many startup biopharma companies have engaged us for instructional design to develop clinical research training programs. Concurrent with these efforts, we successfully launched a cloud hosted knowledge support platform designed to enrich learning experiences for clinical teams. The commercial 1.0 version was released in 2018. https://www.psynthesys.com/
Naturally brand brained, and bent to wit, Rick's illustrative storytelling style transforms the artifacts he fashions into relatable experiences. As lead creative for THE HUMAN ELEMENTS he has worked alongside life science visionaries the voice they need to tell compelling human health stories. Rick's branding work has helped kick start new bioscience companies and precipitate company acquisitions as well as bring pharmaceutical products to Market.
His collaborations with biopharma clients include development of internal company brands, clinical team training programs and a novel real-time learning technology that has led to successful clinical trial implementation on 4 continents.